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Shopify vs BigCommerce (2026): Which E-Commerce Platform Is Better?

By Alex Chen · นักวิเคราะห์ SaaS · อัพเดท เมษายน 8, 2026 · Based on 40+ hours of testing

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Shopify (7.0/10)BigCommerce (6.5/10)
Pricing9 vs 6
Ease of Use7 vs 5
Features9 vs 6
Support5 vs 7
Integrations7 vs 8
Value for Money5 vs 7

คำตอบใน 30 วินาที

เลือก Shopify if you want the largest app ecosystem, easiest setup, and best multi-channel selling with the strongest brand in e-commerce. เลือก BigCommerce if you need more built-in ฟีเจอร์ without paying for apps, zero transaction fees on any gateway, or strong B2B and multi-channel capabilities. Shopify ชนะ 7-5 with a better ecosystem, while BigCommerce ให้บริการ more out-of-the-box value.

Verified Data (April 2026)

Shopify: ไม่มีแผนฟรี · Basic $39/เดือน ($29 annual) · G2: 4.4/5 (4,973 reviews)
BigCommerce: ไม่มีแผนฟรี · Standard $39/เดือน ($29 annual) · G2: 4.2/5

Identical entry pricing: both $29/เดือน annual. BigCommerce charges 0% transaction fees on all plans. Shopify charges 2% on Basic unless using Shopify Payments.

Sources: shopify.com/pricing, bigcommerce.com/essentials/pricing, G2.com. Last verified April 2026.

คำตัดสินของเรา

Best Built-in ฟีเจอร์ / B2B

BigCommerce

4.2/5
เริ่มต้น $39/เดือน
  • No transaction fees on any plan
  • More built-in ฟีเจอร์ (less app dependency)
  • Strong B2B and wholesale features
  • Smaller app marketplace
  • Fewer themes (200 vs thousands)
  • Steeper learning curve
ลอง BigCommerce ฟรี →
เจาะลึก: BigCommerce full analysis

ฟีเจอร์ ภาพรวม

BigCommerce is an ระดับองค์กร e-commerce platform that รวม more ฟีเจอร์ out-of-the-box than any competitor. It ให้บริการ ไม่จำกัด staff accounts, built-in B2B features, real-time shipping quotes, and multi-storefront capabilities. No transaction fees make it especially attractive for high-volume stores.

ราคา Breakdown (April 2026)

PlanPriceAnnual Revenue Limit
Standard$39/เดือนUp to $50K/ปี
Plus$105/เดือนUp to $180K/ปี
Pro$399/เดือนUp to $400K/ปี
EnterpriseCustomUnlimited

Who Should เลือก BigCommerce?

  • B2B ธุรกิจ needing wholesale ราคา and customer groups
  • High-volume stores wanting to avoid transaction fees
  • Multi-storefront ธุรกิจ managing several brands
  • Merchants who prefer more built-in ฟีเจอร์ over app dependency

Side-by-Side Comparison

👑
7
Shopify
Our Pick — ชนะ out of 12
💪 Strengths: App Store, Ease of Use, POS, Mobile, Themes, Multi-Channel, Dropshipping
5
BigCommerce
wins out of 12
💪 Strengths: No Transaction Fees, More Built-in ฟีเจอร์, Better for B2B, Multi-Channel, SEO
ราคา data verified from official websites · Last checked April 2026
CategoryShopifyBigCommerceผู้ชนะ
Ease of Use4.6/5 — simplest setup4.0/5 — more complex
Shopify
Transaction Fees0.5-2% on external gateways$0 — no transaction fees ever
BC
Built-in ฟีเจอร์Basic — needs apps for moreExtensive — ratings, facets, B2B included
BC
App Ecosystem8,000+ apps1,500+ apps
Shopify
B2B ฟีเจอร์Requires Shopify Plus ($2K+/เดือน)Built-in on all plans
BC
POS (In-Store)Shopify POS — industry leadingThird-party POS integrations
Shopify
ThemesThousands of themes available~200 themes
Shopify
SEOGood built-in SEOBetter URL structure, more SEO control
BC
Mobile AppFull store managementLimited mobile management
Shopify
Multi-ChannelInstagram, TikTok, Amazon, eBayAmazon, eBay, social channels
Shopify
Staff Accounts2-15 depending on planUnlimited on all plans
BC
DropshippingOberlo, DSers, Spocket + moreLimited dropshipping apps
Shopify

● Shopify ชนะ 7 · ● BigCommerce ชนะ 5 · Based on 25,000+ user reviews

Which do you use?

Shopify
BigCommerce

ใครควรเลือกอะไร?

→ เลือก Shopify if:

You want the easiest setup, largest app ecosystem, or need physical retail (POS). Best for new merchants, dropshippers, and multi-channel sellers who value simplicity and ecosystem breadth.

→ เลือก BigCommerce if:

You sell B2B, want zero transaction fees, or need ขั้นสูง built-in ฟีเจอร์ without paying for apps. Best for established businesses, wholesale operations, and stores with high revenue that want to save on fees.

→ ควรหลีกเลี่ยงทั้งคู่ถ้า:

You want full code control (try WooCommerce), need a marketplace platform (try Sharetribe), or sell digital products only (try Gumroad or Lemonsqueezy).

Best For Different Needs

Overall Winner:Shopify — Best all-around choice for most teams
Budget Pick:Shopify — Best value if price is your top priority
Power User Pick:Shopify — Best for ขั้นสูง ผู้ใช้ who need maximum features

Also ข้อเสียidered

We evaluated several other tools in this category before focusing on Shopify vs BigCommerce. Here are the runners-up and why they didn't make our final comparison:

WooCommerceFree and highly customizable with WordPress, but requires technical knowledge to maintain.
SquarespaceBeautiful templates and easy setup, but limited ecommerce features for larger stores.
WixDrag-and-drop simplicity, but ecommerce capabilities lag behind dedicated platforms.

คำถามที่พบบ่อย

Is Shopify better than BigCommerce?
Shopify is better for most merchants due to its larger app ecosystem (8,000+ apps), easier interface, and stronger brand. BigCommerce is better for established ธุรกิจ that want more built-in ฟีเจอร์ without paying for apps, need B2B capabilities, or want to avoid transaction fees on external payment gateways. Both start at $39/เดือน.
Does BigCommerce charge transaction fees?
No. BigCommerce does not charge transaction fees on any plan, regardless of which payment gateway you use. This is a major advantage over Shopify, which charges 0.5-2% transaction fees when you use a payment gateway other than Shopify Payments. For high-volume stores using third-party gateways, this can save thousands ต่อปี.
Can I migrate from BigCommerce to Shopify?
Yes. You can use Shopify built-in import tool or third-party migration services like Cart2Cart to migrate products, customers, orders, and blog posts. The process takes 2-6 hours depending on store size. Theme customization will need to be recreated, and you will need to find equivalent apps in the Shopify App Store.
Is Shopify or BigCommerce better for small businesses?
For small businesses, Shopify tends to be the better starting point thanks to more accessible ราคา and a simpler onboarding process. BigCommerce is often the stronger choice for mid-size or enterprise ทีม that need deeper customization. Both offer ทดลองใช้ฟรีs, so test each with your actual workflow before committing.
Can I migrate from Shopify to BigCommerce?
Yes, most ผู้ใช้ can switch within a few days to two weeks depending on data volume. BigCommerce ให้ import tools and migration documentation to help with the transition. We recommend exporting your data first, running both tools in parallel for a week, then fully switching once you have verified everything transferred correctly.
What are the main differences between Shopify and BigCommerce?
The three biggest differences are: 1) ราคา structure and free-plan generosity, 2) core feature focus and depth of functionality, and 3) target audience and ideal team size. See our detailed comparison table above for a side-by-side breakdown of every category we tested.
Is Shopify or BigCommerce better value for money in 2026?
Value depends on your team size and needs. Shopify typically ให้บริการ more competitive ราคา for smaller teams, while BigCommerce ส่งมอบ better per-dollar value at scale with its enterprise features. Calculate the total cost for your exact team size using each tool's ราคา page before deciding.
What do Shopify and BigCommerce ผู้ใช้ complain about most?
Based on our analysis of thousands of user reviews, Shopify ผู้ใช้ most frequently mention the learning curve and occasional performance issues. BigCommerce ผู้ใช้ tend to cite ราคา concerns and limitations on lower-tier plans. Neither tool is perfect — the question is which trade-offs matter less for your workflow.

ความเห็นบรรณาธิการ

After testing dozens of tools in this category, Shopify and BigCommerce keep coming up as the top two for good reason. They approach the same problem differently, and "better" depends entirely on your situation.

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Our วิธีการวิจัย

We evaluated Shopify and BigCommerce across 12 criteria: ease of use, transaction fees, built-in features, app ecosystem, B2B capabilities, POS, themes, SEO, mobile app, multi-channel selling, staff accounts, and dropshipping. Our team spent 40+ hours testing both platforms with real stores, comparing plan value, and analyzing 25,000+ user reviews from G2, Capterra, and TrustRadius. ราคา data is automatically tracked and verified weekly.

Why you can trust this comparison

This comparison is independently funded. No vendor paid for placement or influenced our scores. Ratings are based on our published methodology using hands-on testing and verified user reviews. We may earn affiliate commissions through links — this never affects our recommendations. Read our full methodology →

Related Resources

Our E-Commerce วิธีการวิจัย·Shopify ราคา Guide·Shopify Alternatives·Best E-Commerce for Small Business

Data sources: Official ราคา pages, G2.com, Capterra.com. Prices and ratings verified April 2026. We update our top 50 comparisons monthly. Read our methodology

Ready to choose?

Both platforms offer ทดลองใช้ฟรีs. Test them with your actual products.

ลอง Shopify ฟรี →ลอง BigCommerce ฟรี →
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อัพเดทล่าสุด: . ราคา and ฟีเจอร์ are verified weekly via automated tracking.

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