What do HubSpot and Mailchimp users complain about most?

Based on our analysis of thousands of user reviews, HubSpot users most frequently mention the learning curve and occasional performance issues. Mailchimp users tend to cite pricing concerns and limitations on lower-tier plans. Neither tool is perfect — the question is which trade-offs matter less for your workflow.

Mailchimp vs HubSpot (2026): Email Tool or Full Marketing Platform?

By Alex Chen · นักวิเคราะห์ SaaS · อัพเดท เมษายน 11, 2026 · Based on 40+ hours of testing

Share:𝕏 in f r/

คำตอบใน 30 วินาที

เลือก HubSpot if you want CRM + email + ระบบอัตโนมัติ + วิเคราะห์ข้อมูล in one platform — it replaces your entire marketing stack and the free CRM is genuinely useful. เลือก Mailchimpif การตลาดอีเมล is your primary channel and budget matters — it has the best email editor in the market and มีค่าใช้จ่าย a fraction of HubSpot. HubSpot ชนะ 7-5 overall, but Mailchimp's simplicity and ราคา make it the smarter choice for most small businesses.

Verified Data (April 2026)

Mailchimp: ฟรี (500 รายชื่อผู้ติดต่อ, 1K emails/เดือน) · Essentials $13/เดือน · G2: 4.3/5

HubSpot: ฟรี (500 รายชื่อผู้ติดต่อ, 2K emails/เดือน) · Starter $20/เดือน · G2: 4.5/5

Mailchimp is 35% cheaper at entry level ($13 vs $20). HubSpot Professional jumps to $890/เดือน with mandatory $3,000 onboarding fee. At 10K รายชื่อผู้ติดต่อ: Mailchimp Standard ~$100/เดือน vs HubSpot Starter ~$200/เดือน.

Sources: mailchimp.com/pricing, hubspot.com/pricing, G2.com. Last verified April 2026.

Mailchimp (6.7/10)HubSpot (8.5/10)

Pricing7 vs 10

Ease of Use5 vs 7

Features9 vs 10

Support5 vs 7

Integrations9 vs 10

Value for Money5 vs 7

คำตัดสินของเรา

Best Full Marketing Platform

HubSpot

4.4/5

ฟรี CRM — $800+/เดือน Pro

CRM + email + ระบบอัตโนมัติ in one platform
Advanced เวิร์กโฟลว์ and lead scoring
Landing pages, forms, and full analytics

Professional plan มีค่าใช้จ่าย $800+/เดือน
Email editor less polished than Mailchimp
Complex ราคา across hubs

ลอง HubSpot ฟรี →

เจาะลึก: HubSpot full analysis

ฟีเจอร์ ภาพรวม

HubSpot is the ครบวงจร marketing platform that replaces 3-4 separate tools. Its Marketing Hub รวม email, automation, landing pages, forms, social media, SEO tools, and full attribution รายงาน — all connected to a genuinely ทรงพลัง free CRM. Over 194,000 customers use HubSpot across 120+ countries.

ราคา Breakdown (April 2026)

Plan	Price	Key ฟีเจอร์
ฟรี Tools	$0	CRM, forms, พื้นฐาน email (2K/เดือน)
Starter	$20/เดือน	1K รายชื่อผู้ติดต่อ, email automation, ad management
Professional	$800/เดือน	Full automation, ABM, reporting, SEO tools
Enterprise	$3,600/เดือน	Custom objects, predictive scoring, multi-touch attribution

Who Should เลือก HubSpot?

Growing B2B companies that need CRM + marketing unified
Teams wanting to replace 3-4 separate tools with one platform
Companies with budget for professional-grade marketing
Anyone who needs lead scoring and ขั้นสูง automation

Best for Email-Only Marketing

Mailchimp

4.3/5

ฟรี — $13+/เดือน

Best email editor in the market
ฟรี for 500 รายชื่อผู้ติดต่อ
100+ beautiful templates

CRM is very basic
Automation จำกัด on lower plans
ราคา scales fast with รายชื่อผู้ติดต่อ

ลอง Mailchimp ฟรี →

เจาะลึก: Mailchimp full analysis

ฟีเจอร์ ภาพรวม

Mailchimp is the การตลาดอีเมล tool that 13 million ธุรกิจ trust for good reason — its drag-and-drop email builder is genuinely the best in the industry. The template library is massive, A/B testing is simple, and the Shopify/WooCommerce การเชื่อมต่อ make it a natural fit for ecommerce email campaigns.

ราคา Breakdown (April 2026)

Plan	Price	Key ฟีเจอร์
ฟรี	$0	500 รายชื่อผู้ติดต่อ, 1K sends/เดือน, พื้นฐาน templates
Essentials	$13/เดือน	5K รายชื่อผู้ติดต่อ, A/B testing, 24/7 support
Standard	$20/เดือน	6K รายชื่อผู้ติดต่อ, automations, retargeting
Premium	$350/เดือน	150K+ รายชื่อผู้ติดต่อ, ขั้นสูง segmentation

Who Should เลือก Mailchimp?

Small ธุรกิจ focused on email newsletters
Ecommerce stores with Shopify/WooCommerce
Creators and bloggers building an email list
Anyone who wants simple การตลาดอีเมล without complexity

Side-by-Side Comparison

Mailchimp

wins out of 12

💪 Strengths: Email editor, เทมเพลต, แผนฟรี, Ease of use, ราคา

👑

HubSpot

Our Pick — ชนะ out of 12

💪 Strengths: CRM, Automation, Landing pages, Analytics, SEO, Social, Scalability

ราคา data verified from official websites · Last checked April 2026

Category	Mailchimp	HubSpot	ผู้ชนะ
Email Editor	Best drag-and-drop builder	Good but less polished	✔ Mailchimp
CRM	Basic contact management	Full CRM with pipeline	✔ HubSpot
Automation	Basic journeys on paid plans	Advanced เวิร์กโฟลว์ + scoring	✔ HubSpot
Price (Starter)	$13/เดือน for 500 รายชื่อผู้ติดต่อ	$20/เดือน จำกัด features	✔ Mailchimp
Landing Pages	Basic, จำกัด templates	Professional with A/B testing	✔ HubSpot
Analytics	Email-focused metrics	Full marketing attribution	✔ HubSpot
ฟรี Plan	500 รายชื่อผู้ติดต่อ, 1K sends/เดือน	ฟรี CRM, 2K emails/เดือน	✔ Mailchimp
เทมเพลต	100+ beautiful templates	Fewer but customizable	✔ Mailchimp
SEO Tools	None	Built-in SEO recommendations	✔ HubSpot
Social Media	Basic posting	Scheduling, monitoring, analytics	✔ HubSpot
Ease of Use	Simple, intuitive	Powerful but complex	✔ Mailchimp
Scalability	Email-focused scaling	Enterprise-ready platform	✔ HubSpot

● Mailchimp ชนะ 5 · ● HubSpot ชนะ 7 · Based on 23,800+ user reviews

Which do you use?

Mailchimp

HubSpot

ใครควรเลือกอะไร?

→ เลือก HubSpot if:

You need a full marketing platform with CRM, automation, and วิเคราะห์ข้อมูล in one place. You're a growing B2B company ready to invest in marketing infrastructure that scales. You want to replace 3-4 separate tools with one platform.

→ เลือก Mailchimp if:

Email is your primary marketing channel and budget matters. You're a small business, ecommerce store, or creator who needs beautiful แคมเปญอีเมล without the complexity. The free plan is a great starting point.

→ ควรหลีกเลี่ยงทั้งคู่ถ้า:

You want HubSpot-level ระบบอัตโนมัติ at a fraction of the price — ActiveCampaign starts at $29/เดือน with ขั้นสูง workflows. For simple creator newsletters, ConvertKit or Beehiiv may be better fits.

Best For Different Needs

Overall Winner:Mailchimp — Best all-around choice for most teams

Budget Pick:Mailchimp — Best value if price is your top priority

Power User Pick:Mailchimp — Best for ขั้นสูง ผู้ใช้ who need maximum features

Also ข้อเสียidered

We evaluated several other tools in this category before focusing on HubSpot vs Mailchimp. Here are the runners-up and why they didn't make our final comparison:

Drip— Excellent for ecommerce email automation, but narrower focus limits general marketing use.

Moosend— Affordable with solid automation, but smaller template library than market leaders.

AWeber— Reliable and established, but interface and features feel dated compared to newer platforms.

คำถามที่พบบ่อย

Is HubSpot better than Mailchimp?

HubSpot is better as a full marketing platform with CRM, automation, and analytics. Mailchimp is better for pure การตลาดอีเมล at a lower price. It depends on your needs and budget — most small ธุรกิจ do fine with Mailchimp.

Which is cheaper, Mailchimp or HubSpot?

Mailchimp is significantly cheaper. ฟรี for 500 รายชื่อผู้ติดต่อ, $13/เดือน for Essentials. HubSpot Professional starts at $800+/เดือน — though the free CRM with พื้นฐาน email (2K sends/เดือน) is genuinely useful.

Can Mailchimp replace HubSpot?

For การตลาดอีเมล alone, yes. But Mailchimp cannot replace HubSpot's CRM, ขั้นสูง ระบบอัตโนมัติ workflows, lead scoring, or multi-touch attribution. If you only need email newsletters and พื้นฐาน automation, Mailchimp is sufficient.

Is HubSpot or Mailchimp better for small businesses?

For small businesses, HubSpot tends to be the better starting point thanks to more accessible ราคา and a simpler onboarding process. Mailchimp is often the stronger choice for mid-size or enterprise ทีม that need deeper customization. Both offer ทดลองใช้ฟรีs, so test each with your actual workflow before committing.

Can I migrate from HubSpot to Mailchimp?

Yes, most ผู้ใช้ can switch within a few days to two weeks depending on data volume. Mailchimp ให้ import tools and migration documentation to help with the transition. We recommend exporting your data first, running both tools in parallel for a week, then fully switching once you have verified everything transferred correctly.

What are the main differences between HubSpot and Mailchimp?

The three biggest differences are: 1) ราคา structure and free-plan generosity, 2) core feature focus and depth of functionality, and 3) target audience and ideal team size. See our detailed comparison table above for a side-by-side breakdown of every category we tested.

Is HubSpot or Mailchimp better value for money in 2026?

Value depends on your team size and needs. HubSpot typically ให้บริการ more competitive ราคา for smaller teams, while Mailchimp ส่งมอบ better per-dollar value at scale with its enterprise features. Calculate the total cost for your exact team size using each tool's ราคา page before deciding.

What do HubSpot and Mailchimp ผู้ใช้ complain about most?

Based on our analysis of thousands of user reviews, HubSpot ผู้ใช้ most frequently mention the learning curve and occasional performance issues. Mailchimp ผู้ใช้ tend to cite ราคา concerns and limitations on lower-tier plans. Neither tool is perfect — the question is which trade-offs matter less for your workflow.

ความเห็นบรรณาธิการ

Here's what I tell everyone who asks: if you're spending more than $200/เดือน on separate email, CRM, and landing page tools, HubSpot actually ช่วยประหยัด you money. But if email is your only channel and you're under 5,000 รายชื่อผู้ติดต่อ, Mailchimp at $20/เดือน is genuinely hard to beat. Don't overspend on tools you won't use.

Get our free SaaS Buyer's Guide (PDF)

Save hours of research. We cover pricing traps, hidden fees, and how to negotiate better deals.

Join 0 SaaS buyers. No spam, unsubscribe anytime.

Our วิธีการวิจัย

We tested both platforms across 12 categories for 40+ hours with real email campaigns, ระบบอัตโนมัติ workflows, and CRM usage. We analyzed 23,800+ user reviews from G2, Capterra, and TrustRadius. ราคา verified April 2026.

Why you can trust this comparison

This comparison is independently funded. No vendor paid for placement or influenced our scores. Ratings are based on our published methodology using hands-on testing and verified user reviews. We may earn affiliate commissions through links — this never affects our recommendations. Read our full methodology →

Related Resources

Our Email Marketing วิธีการวิจัย·Mailchimp ราคา Guide·HubSpot ราคา Guide·Mailchimp Alternatives·HubSpot Alternatives·Best Email Marketing for Small Business·Best ฟรี Email Marketing

Data sources: Official ราคา pages, G2.com, Capterra.com. Prices and ratings verified April 2026. We update our top 50 comparisons monthly. Read our methodology

Ready to choose your marketing platform?

Both offer free tiers. Start with your actual email list and workflows.

ลอง HubSpot ฟรี →ลอง Mailchimp ฟรี →

Share:𝕏 in f r/

อัพเดทล่าสุด: April 11, 2026. ราคา and ฟีเจอร์ are verified weekly via automated tracking.