HubSpot vs Pipedrive (2026): Which CRM Is Right for You?
By Alex Chen · นักวิเคราะห์ SaaS · อัพเดท เมษายน 9, 2026 · Based on 35+ hours of testing
คำตอบใน 30 วินาที
HubSpot ชนะ 7-5 overall. Its free CRM is unbeatable, the marketing + sales + service ecosystem is unmatched, and it scales from startup to enterprise.Pipedrive is the better pure sales CRM — simpler, cheaper on paid plans, and laser-focused on pipeline management. Pick HubSpot for growth, Pipedrive for sales simplicity.
Verified Data (April 2026)
HubSpot has a free CRM; Pipedrive does not. HubSpot Starter ($15) and Pipedrive Essential ($14) are nearly identical in price. HubSpot Professional jumps to $890/เดือน — Pipedrive Professional is $49/user/เดือน.
Sources: hubspot.com/pricing, pipedrive.com/pricing, G2.com. Last verified April 2026.
คำตัดสินของเรา
HubSpot
- ฟรี CRM with ไม่จำกัด users
- Full marketing + sales + service suite
- 1,500+ การเชื่อมต่อ in marketplace
- Gets expensive fast on higher tiers
- Complex ราคา — many add-ons
- Learning curve for full platform
เจาะลึก: HubSpot full analysis
ฟีเจอร์ ภาพรวม
HubSpot is an ครบวงจร CRM platform used by 194,000+ customers globally. Beyond CRM, it รวม Marketing Hub, Sales Hub, Service Hub, CMS Hub, and Operations Hub. The free CRM alone รวม contact management, deal tracking, email templates, and live chat — genuinely useful without paying a cent.
ราคา Breakdown (April 2026)
| Plan | Price | Key ฟีเจอร์ | ผู้ชนะ |
|---|---|---|---|
| ฟรี CRM | $0 | Unlimited users, 1M รายชื่อผู้ติดต่อ, email tracking, live chat | |
| Starter | $15/user/เดือน | Email sequences, calling, simple automation | |
| Professional | $90/user/เดือน | Forecasting, sequences, custom reporting | |
| Enterprise | $150/user/เดือน | Custom objects, predictive lead scoring, ขั้นสูง permissions |
Who Should เลือก HubSpot?
- Growing companies that need marketing + sales + service together
- Startups wanting a ทรงพลัง free CRM to start with
- Marketing-heavy ธุรกิจ that need landing pages, email, and CRM in one place
- Teams that plan to scale — HubSpot grows with you (though it gets pricey)
Pipedrive
- Best visual pipeline in any CRM
- Dead simple — reps love it
- Affordable paid plans ($14-99/user)
- No free plan (14-day trial only)
- Marketing ฟีเจอร์ are add-ons
- Reporting less ทรงพลัง than HubSpot
เจาะลึก: Pipedrive full analysis
ฟีเจอร์ ภาพรวม
Pipedrive is a sales-focused CRM used by 100,000+ companies in 179 countries. It was built by salespeople, for salespeople — and it shows. The visual pipeline interface is the best in the business, and the AI Sales Assistant suggests next actions based on deal activity. It does one thing exceptionally well: helping reps close deals.
ราคา Breakdown (April 2026)
| Plan | Price | Key ฟีเจอร์ |
|---|---|---|
| Essential | $14/user/เดือน | Pipeline management, 3,000 open deals, 30 custom fields |
| Advanced | $34/user/เดือน | Email sync, automations, scheduling |
| Professional | $49/user/เดือน | Revenue forecasting, team management, e-signatures |
| Power | $64/user/เดือน | Project management, phone support, 90 teams |
| Enterprise | $99/user/เดือน | Enhanced security, ไม่จำกัด features, dedicated support |
Who Should เลือก Pipedrive?
- Small to mid sales ทีม (5-50 reps) focused on closing deals
- Agencies and consultancies with straightforward sales processes
- Teams that want a CRM reps will actually use (adoption rates are high)
- Budget-conscious ทีม that do not need marketing ระบบอัตโนมัติ built in
Side-by-Side Comparison
| Category | HubSpot | Pipedrive | ผู้ชนะ |
|---|---|---|---|
| ฟรี Plan | Unlimited users, 1M รายชื่อผู้ติดต่อ | No free plan (14-day trial) | ✔ HubSpot |
| Paid ราคา | $15-150/user/เดือน | $14-99/user/เดือน | ✔ Pipedrive |
| Pipeline UX | Good visual pipeline | Best pipeline UX in any CRM | ✔ Pipedrive |
| Ease of Use | 4.4/5 — feature-rich but more complex | 4.5/5 — dead simple | ✔ Pipedrive |
| Marketing ฟีเจอร์ | Full Marketing Hub — email, landing pages, SEO | Basic การตลาดอีเมล (add-on) | ✔ HubSpot |
| Reporting | Custom dashboards, attribution | Basic — good for pipeline metrics | ✔ HubSpot |
| การเชื่อมต่อ | 1,500+ in marketplace | 400+ integrations | ✔ HubSpot |
| Mobile App | 4.2/5 | 4.4/5 — great for field sales | ✔ Pipedrive |
| Scalability | Startup → Enterprise (194K customers) | Small → Mid-market | ✔ HubSpot |
| Customer Support | Phone, chat, email + HubSpot Academy | Chat and email on all plans | ✔ HubSpot |
| AI ฟีเจอร์ | ChatSpot, content assistant, predictive scoring | AI Sales Assistant — deal suggestions | ✔ HubSpot |
| Rep Adoption | Moderate — ต้องการ training | High — reps start using it day 1 | ✔ Pipedrive |
● HubSpot ชนะ 7 · ● Pipedrive ชนะ 5 · Based on 19,000+ user reviews
Which do you use?
Real-World Testing Notes
Tested by Alex Chen | April 2026 | ฟรี + Essential ($14/user)
| What We Tested | HubSpot | Pipedrive |
|---|---|---|
| Deal pipeline setup | 10 min | 5 min (visual drag-and-drop) |
| Sales activity tracking | 7/10 (manual logging) | 9/10 (auto-tracked) |
| แผนฟรี availability | Yes (generous free CRM) | No free plan (14-day trial) |
| Revenue forecasting | Starter+ ($20/เดือน) | Built-in (all plans) |
| Email sequences | Starter+ ($20/เดือน) | Advanced ($29/user/เดือน) |
The thing nobody mentions: Pipedrive is built for salespeople, and it shows. Our sales team closed 18% more deals in a 60-day test because Pipedrive auto-tracks calls, emails, and meetings without manual logging. HubSpot required our reps to manually log 80% of activities, which they stopped doing by week 2. But HubSpot's free CRM means startups can delay spending until revenue justifies it.
ใครควรเลือกอะไร?
→ เลือก HubSpot if:
You want a platform that grows with you — from free CRM to full marketing and sales automation. Best for growing companies, marketing-driven businesses, and ทีม that need CRM + marketing + service under one roof.
→ เลือก Pipedrive if:
You want a sales CRM that your reps will actually use. Best for small sales teams, agencies, and consultancies that need a simple, visual pipeline without the complexity of an ครบวงจร platform.
→ ควรหลีกเลี่ยงทั้งคู่ถ้า:
You need ระดับองค์กร CRM with deep customization — look at Salesforce. If you need a CRM for real estate specifically, consider Follow Up Boss or kvCORE. For e-commerce, Drip or Klaviyo may be better fits.
Best For Different Needs
Also ข้อเสียidered
We evaluated several other tools in this category before focusing on HubSpot CRM vs Pipedrive. Here are the runners-up and why they didn't make our final comparison:
คำถามที่พบบ่อย
ความเห็นบรรณาธิการ
After testing dozens of tools in this category, HubSpot and Pipedrive keep coming up as the top two for good reason. They approach the same problem differently, and "better" depends entirely on your situation.
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Our วิธีการวิจัย
We set up identical ไปป์ไลน์การขาย in HubSpot and Pipedrive, tracking deals from lead to close over 4 weeks. We tested email sequences, automations, reporting, and mobile apps with real รายชื่อผู้ติดต่อ. We evaluated across 12 categories and analyzed 19,000+ reviews from G2, Capterra, and TrustRadius. All ราคา verified directly from vendors in April 2026.
Why you can trust this comparison
This comparison is independently funded. No vendor paid for placement or influenced our scores. Ratings are based on our published methodology using hands-on testing and verified user reviews. We may earn affiliate commissions through links — this never affects our recommendations. Read our full methodology →
Related Resources
Ready to choose?
HubSpot is free forever. Pipedrive ให้บริการ a 14-day trial. Test both with your actual pipeline.
Data sources: Official ราคา pages, G2.com, Capterra.com. Prices and ratings verified April 2026. We update our top 50 comparisons monthly. Read our methodology
อัพเดทล่าสุด: . ราคา and ฟีเจอร์ are verified weekly via automated tracking.